Categories
Technology

A review of the SX 740 HS Powershot

I used the Canon Powershot SX 740 HS camera during Pitti Uomo in Florence and in Milan for Menswear Week.  I found it hand and practical for my needs because the best feature was I could slip it into my pocket on the run.  There are many other features to this solid point and shoot including, a zoom lens and top video recording quality.  It is made for being on the go.

I am not a photographer.  I appreciate their work.  It is an art form and skill set I value.   

Stay Tuned, I will have more after Milan Fashion Week.

Categories
Fashion Technology

Hasselblad Review

hasselbladHasselblad X1D Review

How did you start as a photographer?

I became a photographer by chance.  I was studying International Relations in Paris, then panning to go to London to study law but as fate would have it I had a good friend who was a photographer.  I began assisting him then fell in love with the camera and photography.  That is how I started my career.

What camera do you normally use?

I have always used Nikon cameras,  usually I work with the D750 and the D810.

You tested the Hasselblad X1D, What where your initial feelings about the camera?

I was curious when the opportunity arose to see how the mirrorless medium format performed because I knew the reputation of the brand. When I have important commercial shoots and the budget allows I place Hasselblad on my wish list, great image quality.  However, I was never hands-on with a camera because I let my assistants do all the necessary adjustments and settings.

Testing the X1D I was very hands-on.  It feels great, light, the ergonomic grip is comfortable.  Usually, I use a neck strap because I do not want to risk letting the camera drop out of my hand, especially one that costs 9400 euros.

I found the camera setting menu very well edited.  It felt like I did not have to go through as many camera settings in the menu as I do with my Nikon.

I really enjoyed the touch screen for viewing and settings, very simple.

zzb7027771How fast can the X1D shoot images?

The camera is fast but focusing can be difficult.  Maybe I was doing something wrong but the lens I was using (XCD 90mm f/3.5) only had one focal point. I had to focus on the model and then reframe the image while my finger was pressing the shutter button half way down.  I am used to the Nikon focal multiple point system.  I found this annoying because it resulted in unfocused pictures.

Using a Medium format camera was there a higher level of expectation?

Yes! The expectation was higher and I was not disappointed.   The images were sharp.

Was the Camera Interface Intuitive?

Before reading the camera manual I wanted to see how intuitive the camera was for a new user.  The camera interface is adaptable quick, ready to usage for a short period of time.  I was able to make adjustments and began shooting.   The manual was good for referencing, very complete.

The Auto Focus Mode

The Auto Focus was very fast, perhaps faster than my Nikon.  I was shooting in low light but I had no problems with the setting.

ISO Mode

Shooting in low light I sometimes had to shoot as high as 6400 iso but I did not lose the image sharpness.  The grain quality was acceptable when blowing up an image 100 times in Photoshop.

Battery Life

This was my biggest disappointment.  I went through a fully charged battery after only shooting 500 images.  Luckily there were extra batteries in the test kit.  For outdoor shooting where there is no access to electricity the camera is a disadvantage.

The fashion production you shot with the X1D, how did the camera perform?

zzb7027553Overall I enjoyed shooting with the X1D.  I could use high ISO settings in addition to opening the aperture to 3.5.

I was happy with the results I produce with the Hasselblad X1D.

 

Dale Grant is professional photographer, instructor, and Black and Paper contributor.

For more information: www.dalegrantphotography.com

Categories
Fashion

Tech Sexy with Hasselblad and Filippa K

The Hasselblad X1D is the latest model from the esteemed camera maker but what makes this medium format picture taking device different is the fact it is mirrorless. Compact, powerful, and rugged but with impressive handling dynamics.

We tested the X1D by producing fashion shoot with Black and Paper Creative Colleague Dale Grant featuring looks from Swedish brand Filippa K.

Model-Ludwig Staude from Indeed Models Berlin

Make Up and Hair by Carmen Rachel

The Hasselblad X1D Camera is a on the Black and Paper Christmas List for 2016.

For more information go to:www.hasselblad.com

For the newest FilippaK store check online.

Read Dale’s upcoming review soon.