Tag: fashion news in 2024

  • Luxury’s Lost Luster

    Luxury’s Lost Luster

    How did luxury lose its luster? There are many answers to this question.  As the industry reels from lower profits while consumers cut back on aspirational purchases.  Some answers require a somewhat deeper analysis.  As masstige became a business model for exclusive brands, they began to lose their allure.  Overproducing so called “desired pieces” accomplished…

  • Fakefluencing is a Lifestyle

    Fakefluencing is a Lifestyle

    As Generation Z gets squeezed, facing gaping economic inequality, the expense to show off becomes harder.  In 2024 trade down and keep posting model reigns.  If the bank account cannot afford the real thing, get the fake one.  The rise of the super counterfeit luxury goods means bling, bling without the high price tag.   Fakefluencers…