Tag: generation z

  • Luxury’s Lost Luster

    Luxury’s Lost Luster

    How did luxury lose its luster? There are many answers to this question.  As the industry reels from lower profits while consumers cut back on aspirational purchases.  Some answers require a somewhat deeper analysis.  As masstige became a business model for exclusive brands, they began to lose their allure.  Overproducing so called “desired pieces” accomplished…

  • You Don’t Matter! Shock!

    The Coronavirus outbreak has knocked the world into a new uncertainty. An event that has become a universal reference point. Make no mistake, reality will be a different place once this over. The things we consider important. Values have shifted. The “All About Me Culture” suddenly feels petty. Who cares about a daily selfie? Curated threads…

  • Action + Words=3

    I have written about this subject in the past.  It is easy to protest, be a part of a movement that does not involve negative consequences. Climate change activism continues to stay on the front page.  Greta made the cover of Time magazine as Person of the Year.  However, does Generation Z really feel about…